{"id":372858,"date":"2025-08-11T08:00:26","date_gmt":"2025-08-11T12:00:26","guid":{"rendered":"https:\/\/chiefexecutive.net\/?p=372858"},"modified":"2025-08-08T12:10:26","modified_gmt":"2025-08-08T16:10:26","slug":"ceo-confidence-falters-in-august-poll-amid-revived-tariff-concerns","status":"publish","type":"post","link":"https:\/\/chiefexecutive.net\/ceo-confidence-falters-in-august-poll-amid-revived-tariff-concerns\/","title":{"rendered":"CEO Confidence Falters In August Poll Amid Revived Tariff Concerns"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"372858\" class=\"elementor elementor-372858\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-431d701 e-flex e-con-boxed e-con e-parent\" data-id=\"431d701\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ec3915 elementor-widget elementor-widget-text-editor\" data-id=\"2ec3915\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>After months of promising that once deals were in place there would be more certainty about the economy, clearing the path for businesses to move forward, it turns out that things aren&#8217;t so clear after all. The tariffs going into effect on August 7 did little to calm markets\u2014or CEOs.<\/p><p>That\u2019s at least according to our latest reading of CEO confidence, conducted among 359 U.S. CEOs August 5-6. We find CEOs downgrading their view of both current business conditions (to 5.2 out of 10 from 5.6 in July, measured on a scale where 1 is Poor and 10 is Excellent) and business conditions will look like 12 months from now (5.7 out of 10 by this time in 2026\u2014nearly 10 percent lower than the 6.3 forecast they shared in July.)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9e4497e e-flex e-con-boxed e-con e-parent\" data-id=\"9e4497e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-caa9a42 elementor-widget elementor-widget-html\" data-id=\"caa9a42\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"infogram-embed\" data-id=\"_\/a98lGXTjULEl0Mlx5REG\" data-type=\"interactive\" data-title=\"August 25 CEO CI (both ratings)\"><\/div><script>!function(e,n,i,s){var d=\"InfogramEmbeds\";var o=e.getElementsByTagName(n)[0];if(window[d]&&window[d].initialized)window[d].process&&window[d].process();else if(!e.getElementById(i)){var r=e.createElement(n);r.async=1,r.id=i,r.src=s,o.parentNode.insertBefore(r,o)}}(document,\"script\",\"infogram-async\",\"https:\/\/e.infogram.com\/js\/dist\/embed-loader-min.js\");<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b179d66 e-flex e-con-boxed e-con e-parent\" data-id=\"b179d66\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec2c0ef elementor-widget elementor-widget-text-editor\" data-id=\"ec2c0ef\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The proportion of CEOs forecasting improvements in the business environment over the next 12 months declined to 49 percent in August, from 58 percent in July, while those expecting conditions to deteriorate increased from 19 percent to 27 percent\u2014the worst we\u2019ve seen since\u00a0 May.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3e295d8 e-flex e-con-boxed e-con e-parent\" data-id=\"3e295d8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89105d4 elementor-widget elementor-widget-html\" data-id=\"89105d4\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"infogram-embed\" data-id=\"_\/KO2YTQesEUPYYf0P87fF\" data-type=\"interactive\" data-title=\"August 25 CEO CI Split Forecast\"><\/div><script>!function(e,n,i,s){var d=\"InfogramEmbeds\";var o=e.getElementsByTagName(n)[0];if(window[d]&&window[d].initialized)window[d].process&&window[d].process();else if(!e.getElementById(i)){var r=e.createElement(n);r.async=1,r.id=i,r.src=s,o.parentNode.insertBefore(r,o)}}(document,\"script\",\"infogram-async\",\"https:\/\/e.infogram.com\/js\/dist\/embed-loader-min.js\");<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-937f401 e-flex e-con-boxed e-con e-parent\" data-id=\"937f401\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-870d1a0 elementor-widget elementor-widget-text-editor\" data-id=\"870d1a0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nearly half of all CEOs polled cited tariffs as a reason for their weakening outlook. \u201cUncertainty surrounding domestic policy and tariff frameworks has undermined organizational confidence, causing investment activity to stall across sectors,\u201d said one CEO echoing many others.<\/p><p>\u201cNot knowing future costs for raw materials is challenging,\u201d agreed the CEO of a PE-backed medical device manufacturer. \u201cCombined with customer management of pricing expectations that are also uncertain\u2026 Major disconnect with the business community.\u201d<\/p><p>Anger is growing, too. As one CEO put it: \u201cThe current administration is conducting an economic goat rodeo, and we have somehow managed to derail what appeared to be the fabled soft landing in favor of chaos.\u201d<\/p><p>Recession worries grew in August as well: 30 percent forecast a recession or slowdown, up from 22 percent in July and 48 percent of CEOs now forecast economic growth by 2026, down from 51 percent in July. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5b82fb7 e-flex e-con-boxed e-con e-parent\" data-id=\"5b82fb7\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-51fd63d elementor-widget elementor-widget-html\" data-id=\"51fd63d\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"infogram-embed\" data-id=\"_\/L45AWclBOHLb4bLGXeTV\" data-type=\"interactive\" data-title=\"August 2025 CEO Recession\"><\/div><script>!function(e,n,i,s){var d=\"InfogramEmbeds\";var o=e.getElementsByTagName(n)[0];if(window[d]&&window[d].initialized)window[d].process&&window[d].process();else if(!e.getElementById(i)){var r=e.createElement(n);r.async=1,r.id=i,r.src=s,o.parentNode.insertBefore(r,o)}}(document,\"script\",\"infogram-async\",\"https:\/\/e.infogram.com\/js\/dist\/embed-loader-min.js\");<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0dfd3b5 e-flex e-con-boxed e-con e-parent\" data-id=\"0dfd3b5\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a4454eb elementor-widget elementor-widget-text-editor\" data-id=\"a4454eb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>But while the numbers suggest a pullback in CEO confidence, there remain 48 percent who expect growth by 2026\u2014and 49 percent who anticipate conditions for business will continue to improve over the next 12 months.<\/p><p>\u201cI believe the conclusion of trade agreement negotiations should create a boom in investment, spending and business confidence,\u201d said one CEO who forecasts business conditions one year out will reach 9 out of 10 (or \u201cExcellent\u201d on our 10-point scale). \u201cCapital is waiting to be invested at both the consumer and institutional levels.\u201d<\/p><p>\u201cInflation has slowed, interest rates should begin to fall, and the consumer is still spending,\u201d added another CEO.<\/p><p>\u201cAssuming interest rates go down where they should be, we will be entering a new Golden Age of America,\u201d said the CEO of a talent consultancy.<\/p><h4><strong>The Year Ahead<\/strong><\/h4><p>Several of the CEOs polled\u2014and particularly those with upbeat forecasts\u2014cite healthy pipelines and order logs, alongside headways in AI adoption and thus, efficiency gains, as reasons for their positive outlook. This is perhaps why, when looking at how the current business and economic environments are expected to impact individual companies, CEO forecasts remain relatively upbeat: 64 percent anticipate revenue to grow in 2025 vs. 66 percent in July, and 53 percent expect profits to increase, vs. 55 percent in July.<\/p><p>Data also shows companies may be starting to deploy more capital: 37 percent plan to increase capex over the coming months, vs. 33 percent in July, and 43 percent plan to add to their workforce, vs. 42 percent in July.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f0bfd89 e-flex e-con-boxed e-con e-parent\" data-id=\"f0bfd89\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db90f47 elementor-widget elementor-widget-html\" data-id=\"db90f47\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"infogram-embed\" data-id=\"_\/lsrT7qAUemT4YzF3YaJN\" data-type=\"interactive\" data-title=\"August 25 CEO CI - Forecasts\"><\/div><script>!function(e,n,i,s){var d=\"InfogramEmbeds\";var o=e.getElementsByTagName(n)[0];if(window[d]&&window[d].initialized)window[d].process&&window[d].process();else if(!e.getElementById(i)){var r=e.createElement(n);r.async=1,r.id=i,r.src=s,o.parentNode.insertBefore(r,o)}}(document,\"script\",\"infogram-async\",\"https:\/\/e.infogram.com\/js\/dist\/embed-loader-min.js\");<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d6792c0 e-flex e-con-boxed e-con e-parent\" data-id=\"d6792c0\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3d4259c elementor-widget elementor-widget-text-editor\" data-id=\"3d4259c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Of course, those numbers remain well off where they were in January. For instance, 84 percent of CEOs at the start of the year had projected increasing revenues in 2025, and 76 percent also expected higher profitability this year. A silver lining may be that operational expenditures, while high, appear to be slowing: 68 percent of CEOs surveyed forecast growing opex in the coming year, down from 71 percent in July and from a high of 81 percent in April.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-768cac8 e-flex e-con-boxed e-con e-parent\" data-id=\"768cac8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b245819 elementor-widget elementor-widget-html\" data-id=\"b245819\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"position: relative; width: 100%; height: 0px; padding: 127.88% 0px 0px; overflow: hidden; will-change: transform;\"><iframe loading=\"lazy\" src=\"https:\/\/e.infogram.com\/_\/vk9sfLNrMGKKhrCAtlpo?src=embed&amp;embed_type=responsive_iframe\" title=\"August 2025 CEO CI The Year Ahead\" allowfullscreen=\"\" allow=\"fullscreen\" style=\"position: absolute; width: 100%; height: 100%; top: 0px; left: 0px; border: none; padding: 0px; margin: 0px;\"><\/iframe><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-caf7a03 e-flex e-con-boxed e-con e-parent\" data-id=\"caf7a03\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a921fc elementor-widget elementor-widget-text-editor\" data-id=\"4a921fc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><strong>About the CEO Confidence Index<\/strong>\u202f<\/h5><p>Since 2002, Chief Executive Group has been polling hundreds of U.S. CEOs at organizations of all types and sizes, to compile our CEO Confidence Index data. The Index tracks confidence in current and future business environments, based on CEOs\u2019 observations of various economic and business components. See additional information about <a href=\"http:\/\/ChiefExecutive.net\/category\/CEO-Confidence-Index\/\">the Index and prior months data<\/a>.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>New poll of more than 350 CEOs finds renewed concerns over impact of Trump\u2019s policies on U.S. business in the months ahead. \u2018An economic goat rodeo.\u2019 <\/p>\n","protected":false},"author":3435,"featured_media":372859,"comment_status":"open","ping_status":"closed","sticky":false,"template":"elementor_theme","format":"standard","meta":{"_acf_changed":false,"_oasis_is_in_workflow":0,"_oasis_original":0,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[41],"tags":[],"class_list":["post-372858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ceo-confidence-index"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CEO Confidence Falters In August Poll Amid Revived Tariff Concerns<\/title>\n<meta name=\"description\" content=\"New poll of more than 350 CEOs finds renewed concerns over impact of Trump\u2019s policies on U.S. business in the months ahead. \u2018An economic goat rodeo.\u2019\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/chiefexecutive.net\/ceo-confidence-falters-in-august-poll-amid-revived-tariff-concerns\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CEO Confidence Falters In August Poll Amid Revived Tariff Concerns\" \/>\n<meta property=\"og:description\" content=\"New poll of more than 350 CEOs finds renewed concerns over impact of Trump\u2019s policies on U.S. business in the months ahead. \u2018An economic goat rodeo.\u2019\" \/>\n<meta property=\"og:url\" content=\"https:\/\/chiefexecutive.net\/ceo-confidence-falters-in-august-poll-amid-revived-tariff-concerns\/\" \/>\n<meta property=\"og:site_name\" content=\"ChiefExecutive.net\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/chiefexecutivegroup\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-11T12:00:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/chiefexecutive.net\/wp-content\/uploads\/2025\/08\/CCI-Aug-2025.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1068\" \/>\n\t<meta property=\"og:image:height\" content=\"680\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Melanie C. 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